Mother Earth News Magazine

Eric Kallgren    Boulder Colorado USA

Posted at 12:31pm on Monday, June 1st, 2009

Farmers’ Almanac and “Farmers’ Almanac TV” have partnered with Ogden Publications to sell to "rural-lifestyle" advertisers, the companies announced in January 2009:

TOPEKA, Kan. (Jan. 5, 2009) — Companies looking to reach the growing $5.5 billion rural-lifestyle market can now do so with one call. Almanac Publishing Company, owners of Farmers’ Almanac, and Buy The Farm, LLC, producers of “Farmers’ Almanac TV,” have consolidated their advertising sales efforts with Ogden Publications’ leading rural-lifestyle magazines Grit, Mother Earth News, Capper’s and Farm Collector.

Combining more than two centuries of publishing experience, the partnership gives advertisers easy access to the most trusted brands in the rural-lifestyle space. Advertisers can reach more than 90 million television households, 3.5 million magazine readers and 1.1 million unique monthly Web site visitors with an integrated campaign. These multimedia opportunities include tiered packages — priced up to one-third off the rate card — and custom solutions featuring television spots, display ads in monthly and bimonthly magazines and the annual edition of the Farmers’ Almanac, and targeted ads online and in electronic newsletters. A limited number of spots are available for the 13-episode third season of “Farmers’ Almanac TV,” slated to air nationally on PBS beginning in early April.