Atlantic Monthly Magazine

Mondo Times editors    Boulder, Colorado USA

Posted at 3:36pm on Wednesday, November 4th, 2009

TheAtlantic.com Expected to Report 103 Percent Revenue Growth This Year

"According to The Huffington Post, TheAtlantic.com -- the online version of The Atlantic Monthlly magazine -- is expected to report 103 percent growth in digital revenue in 2009. The HoffPo said the site—and its writers—is “as prolific as it is impressive.”

Even while most publishers are ramping up (or scrambling) online, The Atlantic’s Web site has added channels including business, politics and food; launched the Atlantic Wire, an opinion news aggregator; and has plans for a forthcoming business site. The site has bolstered its blogging efforts by hiring big names like Jeffrey Goldberg, Ta-Nehisi Coates and Andrew Sullivan, who was named to the 2009 FOLIO: 40."

The full story: http://www.foliomag.com/2009/theatlantic-com-ring-103-percent-revenue-growth-thie-year

Mondo Times editors    Boulder, Colorado USA

Posted at 12:51am on Tuesday, September 22nd, 2009

In The Atlantic article "The Story Behind the Story" published in the October 2009 issue, Mark Bowden writes about the collapse of journalism in the United States:

"This process — political activists supplying material for TV news broadcasts — is not new, of course. It has largely replaced the work of on-the-scene reporters during political campaigns, which have become, in a sense, perpetual. The once-quadrennial clashes between parties over the White House are now simply the way our national business is conducted. In our exhausting 24/7 news cycle, demand for timely information and analysis is greater than ever. With journalists being laid off in droves, savvy political operatives have stepped eagerly into the breach. What’s most troubling is not that TV-news producers mistake their work for journalism, which is bad enough, but that young people drawn to journalism increasingly see no distinction between disinterested reporting and hit-jobbery."

The full story:
http://www.theatlantic.com/doc/print/200910/media

Eric Kallgren    Boulder, Colorado USA

Posted at 11:29am on Monday, April 27th, 2009

Dropping a lot of names and not much else, Howard Kurtz writes about David Bradley, the owner of the Atlantic Monthly, hosting quiet dinners for the Washington elite. From the article "At These Dinners, Candor Is The Entree" published in the Washington Post on April 27, 2009:

"For more than a year, David Bradley, the Atlantic's soft-spoken owner, has hosted these off-the-record dinners at a specially built table in his glass-enclosed office overlooking the Potomac. And the guests, from Treasury Secretary Tim Geithner to Fed Chairman Ben Bernanke to Jordan's King Abdullah II, are as A-list as they come.

"It's just a joy for me," Bradley says. "These are reflective, considered conversations, which is hard to do when you're going after headlines for the next day's publication." While the guests seem quite open, says the businessman who bought the Atlantic a decade ago, he is new enough to journalism "that I can't tell the difference between genuine candor and deeply rehearsed candor.""

The full story:
http://www.washingtonpost.com/wp-dyn/content/article/2009/04/26/AR2009042602297.html

Eric Kallgren    Boulder, Colorado USA

Posted at 10:33pm on Friday, January 23rd, 2009

On January 22, 2009, The Atlantic announced that it is starting a business channel at the magazine web site:

Washington, DC and New York, NY (January 22, 2009) -- As many publishers struggle to develop a digital strategy, TheAtlantic.com is building on the online success of its brand with the introduction of several new channels. The first, Business.TheAtlantic.com, is dedicated to business and economics and launches today. Bank of America is a launch sponsor for the channel.

The channel will feature original posts, dispatches, interviews and more from a range of experts, including The Atlantic's Megan McArdle, Tyler Cowen, Conor Clarke, Arnold Kling, Jim Manzi, Grant McCracken and Bart Wilson.

"The current volatile economic landscape has created an unprecedented demand for insight into the complex issues we all face,"� said Justin B. Smith, President, The Atlantic. "With this launch, we're helping our audience understand the big picture through the lens of The Atlantic's acclaimed opinion and analysis."