Newsweek Magazine

Mondo Times editors    Boulder Colorado USA

Posted at 11:41am on Saturday, November 14th, 2009

Newsweek Eliminates A Dozen Positions

Politico reported on November 11, 2009:

"Newsweek Editor Jon Meacham, in a memo obtained by Politico, noted that the magazine has taken a different direction this year and, despite the layoffs, claimed that it "continues to appear promising in terms of building and retaining an engaged audience that we hope will be attractive to advertisers."

The full story:
http://www.politico.com/blogs/michaelcalderone/1109/Layoffs_at_Newsweek.html

Mondo Times editors    Boulder, Colorado USA

Posted at 12:58am on Saturday, September 26th, 2009

Newsweek has launched a ranking of the "greenest companies in America" in its current issue. The Newsweek Green Rankings is the first-ever report based on companies' actual environmental footprint, policies and practices.

The 12 page report in the September 28, 2009 issue features a green ranking of America's 500 largest publicly-traded companies as measured by revenue, market capitalization and number of employees.

"This is the first time a media organization has ranked companies in this way," said Kathleen Deveny, Global Business Editor of Newsweek. "Most green lists are anecdotal -- ours is the result of a massive database research project conducted in collaboration with three of the leading players in environmental research: KLD, Trucost and Corporate Register."

The companies are ranked based on a number of criteria, including: each company's greenhouse gas emissions, toxic waste emissions and use of other natural resources. Newsweek and its partners also assessed the companies' management of environmental issues and policies, regulatory compliance and policies concerning climate change.

As determined by the study, the top 10 greenest companies in America are:

1. Hewlett-Packard Company
2. Dell Inc.
3. Johnson & Johnson
4. Intel Corporation
5. IBM
6. State Street Corporation
7. NIKE, Inc.
8. Bristol-Myers Squibb Company
9. Applied Materials, Inc.
10. Starbucks Corporation

Newsweek also broke out the list by industry sector, determining the top 10 greenest companies in their respective industries.

Mondo Times editors    Boulder, Colorado USA

Posted at 11:02pm on Tuesday, September 22nd, 2009

Newsweek will change its subscription strategy, Frank Ahrens of the Washington Post reported on September 12, 2009:

"Money-losing Newsweek hopes to break even by 2011 and plans to as much as double its subscription rate over the next two years, the magazine's top executive said Friday.

Ann McDaniel, managing director of Newsweek, which is owned by The Washington Post Co., said the magazine will aim for a "smaller base of very committed subscribers and get more money from each of them," while speaking at The Post Co.'s annual shareholders meeting at the company's D.C. headquarters.

Newsweek relaunched in May, with Editor Jon Meacham writing to readers that the weekly magazine would deemphasize breaking news in favor of "reported narrative" and "the argued essay."

Analysts suggested that the new Newsweek is modeling its editorial strategy on England's Economist, and now it appears to be doing the same thing with its business strategy. A subscription to the Economist costs $120 per year, whereas a subscription to Newsweek costs $37. That figure could rise to as much as $75 by 2011, McDaniel said. The magazine division had an operating loss of $25.4 million in the first six months of this year."

The full story:
http://www.washingtonpost.com/wp-dyn/content/article/2009/09/11/AR2009091103713.html

Mondo Times editors    Boulder, Colorado USA

Posted at 11:37pm on Tuesday, June 23rd, 2009

Devin Gordon is the new editor of the Newsweek web site, replacing Will Tacy. Gordon was previously editor of the Scope section of Newsweek magazine.