By Mondo Times editors
Boulder Colorado USA
Posted on March 15, 2010 at 9:40am

Teen Vogue Launching Salon Services

-- Mediaweek reported on March 12, 2010:

"Teen Vogue is launching salon services as part of a bigger push by parent Condé Nast to mine new commerce streams.

Teen Vogue’s Haute Spot, the popup retail stores it operates at upscale malls around the country, is introducing $100 1-hour, private sessions where teens can get makeup, hair and style services from Teen Vogue staffers and makeup pros.

The salon services will make their debut March 13 at The Westchester mall Haute Spot and be offered at all four 2010 Haute Spot locations.

“We had an interest in creating…a store that has a new revenue stream,” said Laura McEwen, Teen Vogue’s publisher.

Teen Vogue has launched a number of brand extensions lately, including a line of bedding and room decor for teens; a Haute Spot iPhone shopping app; and a book by EIC Amy Astley, The Teen Vogue Handbook: An Insider’s Guide to Careers in Fashion."

The full story:
http://www.mediaweek.com/mw/content_display/news/magazines-newspapers/e3i888c20be761d1d657c5022b2f19f0f82

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