By Mondo Times editors
Boulder Colorado USA
Posted on September 9, 2010 at 9:32am

Running Press Book Publishers and Seventeen Magazine Team Up for Book Project

-- September 9, 2010 -- Christopher Navratil, Publisher of Running Press Book Publishers, a member of The Perseus Books Group, has acquired world rights to Seventeen's Ultimate Style Guide by Ann Shoket and the Editors of Seventeen through Lia Ronnen at Melcher Media. Running Press will publish in July 2011; Melcher will package.

"We are excited to be working with Ann and her group in bringing this book to market. Our goal is to create an indispensable guide that readers will turn to for inspiration," says Navratil.

"This book represents an important part of our editorial strategy of 'Seventeen Everywhere' - we want to be everywhere teen girls are ... including bookstores!" says Seventeen Editor in Chief, Ann Shoket. "Running Press is a great fit for us because they understand how to reach the consumer through traditional and non-traditional book channels."

At its core, Seventeen's Ultimate Style Guide will teach teens and young women how to develop their own personal style and provide hundreds of ideas on how to maximize wardrobe options, stretch the dollar, and make everyday basics work in hundreds of ways. The book will be an essential and timeless guide for every girl just as the magazine is the iconic fashion and beauty bible for generations of teens.

Go to the Seventeen magazine profile for more information about this magazine, including background, ownership, links, ratings, and reviews.

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