By Eric Kallgren
Boulder, Colorado USA
Posted on January 23, 2009 at 10:11pm

Disney Shuts Down Wondertime Magazine and Website

-- On January 22, 2009, Advertising Age magazine reported that Disney Publishing will shut down parenting magazine Wondertime and its web site:

"Disney Publishing Worldwide is axing Wondertime magazine, the 3-year-old parenting title, after its March issue because of tough economic conditions, the company told employees today. The website will go dark along with the print edition, although Disney plans to move some Wondertime blogs and community areas to other sites such as FamilyFun.com and iParenting.com. Disney declined to say how many people would lose their jobs with the shutdown.

The closure is only the latest in a string of shutdowns triggered by recession and changing consumer behavior. Magazine publishers argue that the industry has survived recessions and new media models before. But both the recession and the media transformation are deeper than anything the industry has seen in recent decades. Both new and old titles are quitting print."

Go to the Wondertime magazine profile for more information about this magazine, including background, ownership, links, ratings, and reviews.

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